Salesforce.org Community Impact Report

Art Direction
Editorial Design
Toolkit Creation

Collaborating with partners and community to build a better future, together. With the Community Impact Report 2020, Salesforce.org assessed the value they are delivering to the social impact sector and break down their approach to impact. It’s simple – they are focused on closing the gap between the social sector’s current impact and its full potential. Through technology, partnerships, and community they are doing just that.

The report design leveraged the numerous blues throughout the Salesforce.org color palette and color way-finding to highlight each of the pillars leading to impact. Photography needed to be unique to the global pandemic that the world was only months into at the time of publishing yet on-brand to evoke a feeling of hope. Circles were introduced this year to build on previous branding exploration – different line styles and segments of shapes helped define the overall look and feel of the report. View the full microsite and report here.

Previous
Previous

Merrick | Limited Ingredient Diet

Next
Next

Merrick | Best Pet Ever